ETC acts as a convener and accelerator for entertainment technology and commerce through: Research, Publications, Events, Collaborative Projects and Shared Exploratory Labs and Demonstrations. Once it is added to the Main Shot Window, you can click on it and make any necessary adjustments on the System Device Properties tab in the Shot Manager Box. Next open Wirecast, add a new shot, select the Video Capture category, and select your device from the menu. As an organization within the USC School of Cinematic Arts, ETC helps drive collaborative projects among its member companies and engages with next generation consumers to understand the impact of emerging technology on all aspects of the entertainment industry, especially technology development and implementation, the creative process, business models, and future trends. Simply plug your webcam into your computer. The Entertainment Technology Center at the University of Southern California is a think tank and research center that brings together senior executives, innovators, thought leaders, and catalysts from the entertainment, consumer electronics, technology, and services industries along with the academic resources of the University of Southern California to explore and to act upon topics and issues related to the creation, distribution, and consumption of entertainment content. “This API could use convenience to offset its smaller scale and lure content creators and owners to put their first screen inside Twitter’s second screen.” It’s always been about now,” suggests TechCrunch. “Twitter is the natural home for live video, not Facebook, Instagram or Snapchat. The move is part of Twitter’s larger strategy to add more video to its platform, including live video broadcasts of content related to sports, awards shows and more. Twitter’s API will target professionals rather than vloggers, and will reportedly be more customizable than Periscope Producer.
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“This functionality goes deeper than Periscope Producer, which merely provides a destination URL where users can send video from software like OBD or Wirecast.” “Big video cameras, editing boards, desktop editing software, satellite vans and more will be able to broadcast directly to Twitter through the API,” notes TechCrunch. “Telestream, Wirecast, and Livestream Switcher are amongst the API partners that will help publishers use the API.”
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“The API will let companies hook up professional broadcasting and video editing equipment to Twitter with more powerful integrations than Twitter’s existing Periscope Producer feature,” explains TechCrunch. Twitter’s offering is expected to be similar to the Facebook Live API launched last year.
As Twitter readies its first original content presentation for the Digital NewFronts in May, the company is reportedly launching a live video API today designed to help media publishers post live video broadcasts via the social platform.
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